Part 3 – Phase 1
Discovering Your Inner You!!
As l wrote in the last episode – The Branding of A Guy Called Bloke – “The design was to allow for a sense of laid back reading, inspiration and motivation as well as to still display the ‘stories and tales’ elementation that this blog is principally based on, and was born into from January 2018 when l first really discovered the direction l wanted and wished to take my blog.”
This is just a follow on from the last post.
2018 was an excellent year for really looking at myself and my capabilities as in strengths and weaknesses and identifying what l felt comfortable doing in comparison to what l didn’t. I think in many respects that is the same for all of us – sometimes you begin a blog not really knowing what your direction is and it is only as you start to write and engage not just with your readership but truly interact with your own creative mind and creativity that you begin to see things take shape. We don’t know what we are capable of until we call upon ourselves or are called upon to deliver. Once we understand that, then we start to hone it and in essence make it our own.
It’s like suddenly finding yourself in a thickly dense jungle armed with only a machette and the instruction of make your path out … explore it yourself, find your way! That’s what blogging was like for me when l first started A Guy Called Bloke. I had two other blogs at the time, one for Scrappy’s Adventures and one for my business as it was at that time, although now it’s only a hobby, which was The Tee Shirt Blogger. The A Guy blog, was really for the personal side to my mind.
However by November of that year 2017, l had this epiphany and kicked my own demons in their asses, and said enough, this isn’t who l am all the time. I am better than this dark foreboding character that is writing all doomy and gloomy.
So by January 2018 l knew a lot things all at once and all l had to do was action them …
1] Three blogs was way too much work and it wasn’t going to work in the long run.
2] I could amalgamate all three together and pull that off, so all were under one ‘branded roof’ that made for more logical sense.
3] The Tee Shirt Blogger would also benefit ‘published post and design wise’ by having more eyes on the content and in turn, somewhere in the future of the blog, l would reintroduce the designs themselves back into those published posts, which l have done in the last couple of months.
4] Doodlepip’s Adventures content wise was very popular but didn’t have the traffic that A Guy blog had, so her content would benefit more from my readership here.
5] A Guy Called Bloke blog l knew pretty quickly didn’t have that long a life cycle to it if it continued the path it was taking with doomy and gloomy, so things had to change.
6] In January 2018 l knew that what l wanted to offer my readership of then and the future was to display the quirkiness and diversity of my personal individuality – afterall that’s why we write in the first place – we want our content to be seen. We want our readerships to be able to relate with us and both interact and engage.
So with those pointers in hand l began my first full year and by the end of 2018, l knew which direction l really wanted to take A Guy Called Bloke into as a blog, it would just be a case of a lot of trial by error and seeing how the readership responded to the ideas.
From the start of 2019 to around March, l had easily identified what was and wasn’t working for me, my readership and my blog. There are things l am really good at, and then there are things l am really lousy at! Now with regards the latter – some of those things l wanted to fine tune and make myself more efficient with so they could be kept on board whilst with the others l simply dumped because they were too complex or convoluted or took up way too much of my time and yours.
With the former well l really wanted to hone and maintain them, and l knew that l could sustain them all the way through the life of this blog.
I have a pretty logical brain at best of times, but equally l can be scatterbrained and by this l mean, most days my mind is travelling at warp speed and l am desperate to slow it down, just so l can catch up. In the space of a day l can create twenty new ideas for my blog, but by the end of each day, l have cut that down to perhaps just one. By the end of each week, l usually have between 4 – 5 new ideas that l will most assuredly introduce to the blog somewhere in the future, when the time might be more appropriate for an audience.
Some of these new concepts have already occured and are currently in situ now and are running as new series under a specific season. I try and maintain several seasons at once of new ideas and trial them with you all and they have two choices, they will either die a terrible death or they’ll live and they will succeed. Simples!
This year l had a lot to contend with and l don’t mean with my personal life as in the death of my father, troubles with my sister or my shoulder, l do purely mean with regards the blog. I knew 2019 was going to be the year that 1] l reintroduced my Classic Eggshell designs again with confidence and purely as a hobby venture and 2] l was going to really make my blog very diverse – in so far as personal and business blogging and 3] that with the latter specifically l was going to be working continually with regards balancing those two.
The logos l had in place from 2018 to quite recently displaying Scrappy and myself were ideal for the interim period of 2018, whilst a solid and more positive direction was sought. But by the start of this year, they were no longer fitting with everything going on and the plans l had for the future. So that’s why l approached Lisa of Lismore Paper with a view to taking her artistry skills on board in a freelance role to help me move the blog forwards for 2019/20.
The branding of the entire blog with regards all the phases should be finished by September of this year which coincides with this blogs second anniversary.
In the next episode l will introduce the complete second phase of designs which are for the Seasonal Events Series which the last design was completed earlier yesterday which was Festivus suggested by Ashley – Mental Health @ Home. You may recall just over a week ago l posted a 24 Hour Blog Question which was this Quickies Around the World! in which l asked what special days were celebrated by you all and most of the additional suggestions were taken on board and designs were created for them, however as said will discuss that in the next post: Part 4 – Phase 2.
So on that note, my thanks to you all for reading.
Rory & Scrappy Doodlepip.